portfolio_London Bay Homes

A custom homebuilder for the ultra-riché, London Bay Homes needed an ad to run in symphony concert programs.

My thought? The buyers for these homes travel in Gulfstream jets, not VW Jettas.

Let’s make an ad that looks like it should run in Vanity Fair, not New Homes Finder. It’s also another example of how I think visually.

London Bay Homes print ad

Concept/Copywriter: D.P. Knudten
Art Director: Rick Tackett
Agency: Miles Advertising • Denver, Colorado

DP | ME BY D.P. KNUDTEN IS LICENSED UNDER A CREATIVE COMMONS ATTRIBUTION-NONCOMMERCIAL-NO DERIVATIVE WORKS 3.0 UNITED STATES LICENCE. ALL REGISTERED TRADEMARKS ARE OWNED BY THEIR RESPECTIVE COMPANIES AND OTHER LEGAL BLATHER.