Tag: me | pov

Three chords + the truth =

Mama’s hooked on Mary Kay. Brother’s hooked on maryjane. Daddy’s hooked on Mary two doors down. That’s modern day Shakespeare, and a lyric from Kacey Musgrave’s breakout album Same Trailer Different Park. Three simple phrases sum up a family’s condition in just sixteen words. That’s tight storytelling, too—and one of the reasons I love country…

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Features & Benefits?Benefits, then Features.

This is a “duh” post (at least for anybody who deals with marketing on a daily basis.) But all you have to do is look around the marketplace (especially B2B) and you can see terrifically bad examples of a universally recognized marketing rule of thumb being routinely ignored. The rule in question? The one regarding…

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Designers < Directors

The recent beta of Apple’s iOS 7 is getting a lot of press, much of it somewhat dubious to downright negative at best. But all the gyrations regarding font weight, color palettes and icon size are missing a much larger point, best explained by iMore’s Rene Ritchie here. I agree. iOS7 is, one way or another, going to be HUGE. Whether it’s hugely successful or a huge flop remains to be seen, but either way, it marks a fork in the road for any creative: Are you a designer? Or will you become a director?

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De-Facing Facebook: The coming anti-Social correction.

Originally posted some time in late 2009. Still think it’s going to happen. Guess I’m just a…futurist. – dp (writing 6.30.2011) It’s inevitable. And for many, it’s going to be painful. I’m talking about what happens when the first wave of Social Networking enthusiasts crashes into the rocks of real.We’ve already seen the first of…

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Siri, can you pass the Turing Test?

Originally posted some time earlier. Recycled for maximum blog churn. – dp Has anyone tried to get the iPhone 4S’s Voice Assistant Siri to pass the challenge created by Alan Turing? From Wikipedia: “The Turing test is a test of a machine’s ability to exhibit intelligent behavior. In Turing’s original illustrative example, a human judge…

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Twitter=Mars, Facebook=Venus

Originally posted some time earlier. Recycled for maximum blog churn. – dp Women are different than men. Shocker, I know. But consider the following observation. It proves one of two things: A. That I am a chauvinist ass or B. That while painting with a timezone-wide brush, there’s some truth here worth considering. My argument,…

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Google+?

Originally posted some time earlier. Recycled for maximum blog churn. – dp Here’s my quick two-minute response to a friend’s Google+ query re: Google+: “The thing that intrigues me most about G+ is what you started right here: a conversation with people you’ve curated into a posse (for whatever reason). A quick scan of this…

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Determining the difference

Originally posted some time earlier. Recycled for maximum blog churn. – dp So much of social media is based on tiny, seemingly insignificant nuances between apparently identical entities. That’s a long way of saying that sometimes apples vs. apples is actually Golden Delicious vs. Granny Smith. So how’s a person to understand the diff between…

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